Twitch Changes Monetization: New Channels Can Accept Subscriptions and Bits
Twitch is planning a significant change that will allow new channels to accept subscriptions and Bits from their viewers. Until now, only streamers with Affiliate or Partner status could receive these types of donations on Twitch. With this change, monetization will be opened to a broader user base. The announcement of this step has sparked mixed reactions within the community.
Twitch Focuses on Innovation and Optimization
Recently, Twitch has made several changes to its platform, always aiming to optimize the service and experience for both viewers and streamers. One of these changes concerns the ban system: in the future, certain permanently banned accounts may be pardoned. This decision was largely well received by the community. However, the newly planned monetization changes are met with mixed feelings.
Monetization for Everyone: A Revolutionary Step?
In an open letter to the community, Twitch CEO Dan Clancy explained the upcoming changes. The most important change: brand-new accounts will be able to accept subscriptions and Bits. Clancy described this change as a way to unlock monetization for everyone. Twitch wants to give every user the opportunity to earn money with their content.
However, Clancy did not specify an exact date for this change, only stating that it is expected to take effect in 2025. It also remains unclear whether there will be any restrictions. He only mentioned that “most streamers” would benefit from this system from day one. It is therefore possible that certain limitations will remain depending on the category or type of content.
Excitement and Skepticism: The Community’s Reactions
The reactions to this announcement are mixed. Some Twitch users are excited because they can either monetize their own channels or directly support their favorite streamers. Others, however, have expressed concerns and criticism.
One of the biggest concerns revolves around advertising on Twitch. Currently, only Affiliates and Partners can run ads on their channels and benefit from them. Many users now fear that broader monetization could mean that ads will automatically appear on all Twitch channels. Clancy’s letter does not directly state whether advertising will be part of this change. However, since many Twitch subscriptions offer the benefit of avoiding ads, the uncertainty is understandable.
Another issue concerns Twitch streamers who have worked hard to achieve Affiliate or Partner status. Some feel that this change devalues their previous efforts. They wonder whether all the hard work they put into building their channel was worth it if monetization is now available to everyone. Presumably, there will still be exclusive benefits for Affiliates and Partners, but so far, there are no concrete details on this.
What Does This Mean for the Future of Twitch?
That Twitch is constantly working to improve its platform is undeniable, and some users see this step as long overdue. After all, the sheer number of viewers does not always determine the quality of a stream.
Now, the best approach is to stay calm and wait to see how exactly this announcement will be implemented in detail. The long-term impact of these new monetization opportunities on the streaming community is still difficult to predict.
For Twitch, this is a delicate balancing act. On one hand, they want to give as many streamers as possible the opportunity to earn money from their streams. On the other hand, they must ensure they do not alienate the platform’s established top creators.
The Eurorgazm team is confident that Twitch will find a middle ground that will appeal to the majority of streamers and viewers alike.
